LOFT launched in 1998 and today has over 650 full-price and outlet stores in Canada, Mexico and in over 46 US states.

LOFT creates modern, feminine and versatile clothing for a wide range of women with one common style goal: to look and feel confident, wherever the day takes them. From everyday essentials to attainable trends, LOFT consistently serves up colour, print, pattern and novelty that never compromises on quality and fit (from petite to plus to tall to maternity).

Loft connects with millions through, email, social media and our stores. Its mission is to deliver to each of them the styles that reflect the world she lives in because we know there’s no one way to look, live or feel great—we embrace them all.